Tuesday, September 06, 2005

Back to Basics

I'm reading a John T. Reed book right now called Succeeding, and in it he mentions that one of the simpler and more important things that he learned about goal setting was that he should set a specific and measurable goal every single week and work toward achieving that goal. And I've been working a bit aimlessly lately, to be honest, and I need to provide some structure to what I do for a living. (Because frankly, what I do lately is work on whatever seems interesting to me at the time. Which is also a structure, of sorts, but I don't think that it's the structure I need right now.)

I've also been doing a lot of thinking about what the basics are. What are the fundamentals of being a successful affiliate marketer? Tony Robbins is always pointing out that if you master the fundamentals, you've got it made., and that getting a black belt in karate means mastering only 7 fundamental moves. I need to focus on some fundamentals.

The fundamentals boil down to two things, IMO: content and links. So my goal for this week is to get the content for my online bingo portal up to 100 pages. And my other goal for the week is to get 100 new backlinks built for the bingo site. And just for fun, I'm going to re-read what I think is the greatest thing ever written about SEO: 26 Steps to 15k.


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